Health & wellness content marketing advices by Contentago? With the increasing use of digital media in almost every sphere of business processes, SaaS-based product or service offering is the new in. Content marketing is an important tool to generate new leads, increase awareness about the brand, and convert new customers. However, despite the many benefits of content marketing, only 11% of SaaS companies use content marketing as part of their strategy. SaaS Content Marketing is a great way to enable your target audience to learn about your product, services, features and even how it adds value to the particular industry or business segment you are targeting.
Healthcare content marketing doesn’t just have to be written articles or blogs. There are other channels of distribution like podcasts, video tutorials and more that can also be explored. While content forms the crux of these channels, there are several other methods to distribute and repurpose your healthcare content marketing approach. To ensure that your top-performing content gets noticed, you could explore options like: eBooks or whitepapers on the subject by collating all the healthcare blogs you’ve published around the topicVideo marketing to talk about medical procedures and healthcare topics that the patients want to know of. Video marketing is highly impactful since the patient gets an inside view of the topic. Research indicates that 80% of online visitors searching for relevant content will watch a video instead of reading content on the same topic.Create an FAQs (Frequently Asked Questions) section on your website to answer the most common questions on a particular topicHost webinars or online chats to inform and answer patient questions live. There are many digital marketing strategies like SEO, social media marketing, and others that you can leverage to optimize your healthcare content marketing. Start with content but make sure you keep optimizing and expanding, using other channels of distribution. Read a lot more details at health & wellness content marketing.
Content writing and keyword research are crucial in developing the voice that will bring customers to your business. Guest posting offers wider opportunities for search engine visibility and lets an audience get familiar with your brand. Because guest blogs usually incorporate links to your own blog, using relevant keywords may pad your backlinks and make them more visible to search engines. Consider your keywords and content carefully before you have a guest blog writing service help you to write; to generate the best results, you need to make each word count.
A great morning can lead to an excellent day. Help your readers develop an awesome morning routine that can let them sail through the rest of the day and continue to be motivated to stay healthy through a post on your health and wellness blog. Your readers would love to hear from experts regarding various topics. You can choose to interview experts who are relevant to your specialization. Interviews are unique and your readers cannot find this type of healthcare content marketing anywhere else.
Contentago is an on-demand platform for niche related content specifically for health & wellness ecommerce brands, content marketing to help health & wellness brands stand out from the crowd. Use our convenient dashboard to request any blog posts, whenever you need them. Superfast Turnaround : Don’t stress, regardless of how much content you need, or when you need it, you’ll receive quality work on-time. We guarantee it. Discover more info on https://contentago.com/.
